Say what you need
Use the words you already use at work: “Reply to this review” or “Post our new lunch menu.”
Reviewed by LocalCMO Editorial Team Last reviewed
AI agent skills for local marketing
AI agent skills that get everyday local marketing work done
Ask LocalCMO to check business listings, reply to reviews, create a social post, compare nearby competitors or check AI search visibility. It prepares the work, shows what it used and asks for approval before a public change.
Start in plain language. No workflow setup required to describe a task.
Skill running
Needs approvalCheck holiday hours
Your request
“Check whether our holiday hours are wrong on Google.”
1ComparedApproved hours and public listingDone
2FoundChristmas Eve closing time does not match1 issue
3Next stepReview the proposed correction
Source and affected profile stay attached to the task.
How AI agent skills work
Ask. Review. Approve.
Local marketing automation should make the work easier to follow, not hide what is happening.
Check the prepared work
See the source, affected location, proposed content and anything the task still needs.
Approve the next action
Edit, approve or stop the work before a customer-facing listing, reply or post is changed.
Local marketing automation
Six jobs you can ask LocalCMO to help with
Each AI agent skill starts with a real business request and returns work your team can check.
01Listings
Fix wrong business information
“Check whether our holiday hours are wrong on Google.”
Compare your approved business details with the information customers can see, then prepare the fields that need attention.
See what this task uses and returns +
- Input
- Approved name, hours, services and public listing data
- Operation
- Compare the same fields and flag mismatches
- Approval
- You review every proposed public change
- Output
- A correction list for the affected profiles
- Limitation
- A change can only be sent where the required account and permission are connected.
02Reviews
Reply to a customer review
“Write a helpful reply to this new review.”
Keep the customer’s words in view, understand what they praised or disliked, and prepare a reply that sounds like your business.
See what this task uses and returns +
- Input
- Original review, rating, brand voice and relevant facts
- Operation
- Identify the topic and draft a factual response
- Approval
- You edit or approve the reply before posting
- Output
- A channel-ready review response
- Limitation
- The skill cannot claim an issue was resolved without a confirmed business update.
03Social
Create a post for today
“Promote tonight’s open appointments on Instagram.”
Turn an open appointment, new product, offer, local event or everyday update into content for the channels you choose.
See what this task uses and returns +
- Input
- Business update, approved facts, media and channel
- Operation
- Prepare copy, image direction, tags and timing
- Approval
- You review the post and selected channels
- Output
- A social post ready for the approved account
- Limitation
- Publishing depends on connected accounts, permissions and available media.
04AEO
Check what AI search says about you
“Does ChatGPT mention us for this local question?”
Check selected AI answers, keep their citations visible and show which verified business facts or useful content are missing.
See what this task uses and returns +
- Input
- Target questions, current answers, citations and verified facts
- Operation
- Compare answers and sources across the selected assistants
- Approval
- You choose which evidence-backed action to take
- Output
- An AI search visibility finding and next action
- Limitation
- AI answers change and no update can guarantee a citation, mention or ranking.
05Competitors
See what nearby competitors do better
“Why do these nearby businesses show above us?”
Compare the same keyword, area and public signals so you can see the customer-visible gap and decide what deserves attention first.
See what this task uses and returns +
- Input
- Keyword, search area, public profiles and comparison rules
- Operation
- Compare like-for-like local visibility signals
- Approval
- You choose the priority before any follow-up work
- Output
- A ranked list of customer-visible gaps
- Limitation
- Public signals show visibility differences, not confirmed visits, bookings or revenue.
06Follow-up
Check what changed after the work
“Run the same local ranking check again next week.”
Save the original check and repeat it with the same source, keyword, area and comparison set after an approved action.
See what this task uses and returns +
- Input
- Saved baseline, approved action and recheck date
- Operation
- Repeat the original check with the same rules
- Approval
- You confirm the scope and timing of the recheck
- Output
- A like-for-like before-and-after record
- Limitation
- A changed signal is evidence of change, not proof that one action caused it.
What happens around every task
You can see what is ready, what is blocked and what actually changed
Support depends on the source data, account connection and permission available in your LocalCMO workspace.
Works from connected facts
The task uses approved business information, public evidence and connected account data. Missing information stays visible.
See how Memory keeps context →Stops for your approval
Customer-facing changes show the account, location and proposed content before they are sent.
See how Playbooks connect tasks →Keeps a record
Checked, drafted, approved and executed are separate states, with sources and follow-up checks kept beside the work.
Explore Audit trail →AI agent skills FAQ
AI Agent Skills FAQ
What are AI agent skills?+
AI agent skills are the specific local marketing tasks you can ask LocalCMO to help with, such as checking listing details, drafting a review reply, preparing a social post, comparing nearby competitors or checking AI search answers.
How do I choose the right skill?+
Describe the business task in everyday language in Chat. Include the location, channel or customer issue when it matters. LocalCMO can then identify the relevant task and tell you what information or access is still needed.
Can a skill change public information automatically?+
Customer-facing work should show the proposed change, affected account and approval step before it is sent. The available action also depends on the data source, connected account and permission in your workspace.
What happens when information or access is missing?+
The task should stop and name the missing business fact, source, account connection or permission. LocalCMO should not invent the missing information or mark the action complete.
How are skills different from playbooks?+
A skill handles one task. A playbook connects several tasks in an ordered workflow with triggers, owners, approvals and follow-up checks.
Can AI agent skills guarantee better rankings or more customers?+
No. LocalCMO can organize evidence, prepare work and repeat comparable checks. Search rankings, AI answers and customer decisions can change for many reasons, so the page does not promise rankings, visits, bookings or revenue.
Start with one real task
What does your business need done today?
Describe it in Chat. LocalCMO will show the information it needs, the work it can prepare and where you need to approve.