Reviewed by LocalCMO Editorial Team Last reviewed
Before anything goes live, your team can see what will change, why it was suggested and where customers will see it. The owner or manager can edit it, reject it or approve it.
This is human in the loop AI in everyday work. Connecting Google, Facebook or Instagram does not let a draft publish itself. A person still makes the final call.
“We still have two tables available tonight. Call us to reserve one.”
This post is waiting for approval. It is not scheduled or published.
If Saturday hours are wrong, customers may arrive after you close. A rushed review reply can sound dismissive. A social offer may be sent to three channels with the wrong date.
With a marketing approval workflow, the owner or manager sees the whole update before it goes live. If the hours, offer or account access are not confirmed, the task stays on hold.
The page should show whether the work is still a draft, approved, sent, failed or live. Those are different states.
Decide which posts, replies or business details need approval before anyone can publish them.
Name the owner, manager or team member who should decide. Add a deadline so overdue work is easy to spot.
Open the original review, business detail or offer. Then read exactly what customers would see.
Edit, approve, reject or leave it on hold. If it was approved by mistake, withdraw it before it runs.
See whether the change was sent, failed or went live. Then open the same page or channel and check it again.
You should not have to guess what is changing, where it will appear or who asked for it.
Read the complete reply, post, opening-hours update or business correction.
See where the information came from, when it was checked and why the change was suggested.
Know which business, location and Google or social account will change.
See who needs to decide, when the answer is due and whether the task is overdue.
See if the work is waiting, changed, rejected, approved, withdrawn, sent, failed or complete.
Open the same page or account afterward and record what customers can now see.
Opening hours, review replies, social posts and business facts each need a different check.
Compare the new hours with the owner’s record and see every profile that will change.
Explore Listings →Review monitoringKeep the original review and the suggested reply on the same screen so nothing important is missed.
Explore Reviews →Social media approval workflowRead the offer, check the image and confirm the date before scheduling the post on Google or social media.
Explore Social →Answer engine optimizationCompare the AI answer and its cited source with the information approved by the business.
Explore AEO →The activity record keeps the edit, approval and publishing result separate. If Instagram rejects a post, you can see that without guessing from a green Approved badge.
The record shows what changed. It cannot prove that the change brought more visits, bookings, orders or revenue.
See the full activity record →Two available tables and the selected accounts were attached to the draft.
“Call us to reserve your time” became “Call us to reserve one.”
Google, Facebook and Instagram were selected for publishing.
The Instagram account needed to be connected again.
Instagram stayed unpublished until its connection was fixed.
It gives a person the final say before AI-prepared work changes anything customers can see. The reviewer sees the source and the full draft, then edits, approves, rejects or pauses it. This is often called human in the loop AI.
Start with anything that changes public business information or speaks directly to customers. Common examples are opening hours, review replies, social posts, offers and corrections to business facts.
Yes. Read the full draft and its source first. If you make a change, the record should keep both the original suggestion and your final version.
You choose the owner, manager or team member responsible for that business and channel. Being able to sign in to an account does not automatically make someone an approver.
The task should become overdue and stay unpublished. You can send it to another reviewer, change the deadline or keep it on hold.
Yes, as long as it has not been sent. The task should show that the approval was withdrawn and prevent the change from going live.
Yes. The reviewer can check the caption, image, offer, hashtags and selected accounts together before the post is scheduled or published.
Approval and publishing are separate steps. If Google, Facebook or another platform rejects the change, the task should name the account or connection that needs attention and keep the failed attempt in the activity record.
The activity record should show the source, draft, human edits, reviewer, decision time and publishing status. It should also show when the page or account was checked again. The fields you can see depend on your workspace permissions and connected account.
Prepare it in LocalCMO Chat, check the source and choose what should happen.
