Listings
Read Profile Analytics
This guide explains how to read Profile Analytics and how to check the result before you finish.
Reviewed by LocalCMO Editorial Team Last reviewed
Before you start
- You can open Listings.
- You know the client and business location you want to check.
- You have access to the verified business facts and the connected or public listing you are comparing.
Steps
Choose the right scope
Open Listings and select the client and business location you want to check.
Confirm what the page is showing
Check the verified business facts and the connected or public listing you are comparing. Make sure the scope and date match the question you are trying to answer.
Read Profile Analytics
Check publisher-reported views and actions, confirm the reporting period, and compare locations without treating missing data as zero.
Open the supporting detail
Compare the proposed value with the current publisher value before you save or publish.
Record the next action
The listing task shows the right location, source, value, and current publishing status. Save or assign the next step instead of treating the summary as proof that work is complete.
EXPECTED RESULT
What you should see when you finish
- The listing task shows the right location, source, value, and current publishing status.
- The page shows the client or location you intended to change or review.
- Any approval, publishing, or follow-up status is recorded separately from the draft.
If something does not look right
The option or data is missing
Check the selected scope, date range, account connection, and your permissions. Directory coverage, editing controls, verification, and publishing time depend on the publisher and account connection.
The result does not match the source
Return to Listings, confirm the source and checked date, then repeat the task with the same scope. Do not replace a missing value with zero or assume a submitted change is already live.
Read Profile Analytics FAQ
What does “Read Profile Analytics” help me do?
Check publisher-reported views and actions, confirm the reporting period, and compare locations without treating missing data as zero.
How do I know this task is complete?
The listing task shows the right location, source, value, and current publishing status.
What should I do if the option or data is missing?
Check the selected scope, account connection, date range, and permissions. Directory coverage, editing controls, verification, and publishing time depend on the publisher and account connection.